PHP to Improve and Facilitate Web Development

PHP is a popular programming language as it brings ease to the task of website development together with becoming a true reflection of the user engagement level in today’s times. It enhances and facilitates web development and that’s why, is perhaps the most preferred language for developers across the world. It comes packed with a catalogue of features and functionalities considered important for web development tasks of sophisticated varieties. Further, web developers adopt it without any reservations as it is easy to read and understand. It suits experienced developers in the same manner as to newcomers, which adds to its widespread usages.

Where most other programming languages are complex, PHP is something developers find very clean, organized and eloquent making it a perfect language for pros and beginners alike. It also scores well over other languages when it comes to giving control over websites as it does away with long tedious scripts and needs just a few lines of code to complete the functions. Likewise, it’s an open source technology and thus, anyone can edit its aspects in a simple and speedy manner. The best part, it’s compatible with databases, services and languages to bring more choices in web development.

The major reason why PHP is used so extensively is its ability to make the content dynamic since tags can be accommodated in its script. More so, it does not bind developers to write functions or code in any specific order in the document. So, nobody should bothered about keeping its code in the right place since this language is written between tags. What’s more, cost effectiveness makes this language a top choice for developers and businesses alike across the world as it’s 100% free. More so, it does away with any need to buy costly software or licences of any kind.

In addition, PHP brings an easy and quick access to support courtesy an ever-growing community of users, coders, developers and resource materials on the internet. Anyone can get a lot of code, commands and function to reuse and rewrite and serve one or another purpose with ease. We can thus clearly see how this language is delivering superior compatibility, easy accessibility and cost advantages to one and all. And with the users’ tastes and preferences continue to evolve, there will always be a need for dynamic websites or application to fill the void. This is why PHP matters a lot.

Development Of Ecommerce Website

An Ecommerce website is as good as a virtual store. Just as when we walk into a shop, the general ambience should appeal to us while doing business. There are always personal likes and dislikes, but the overall appearance of the website should be inoffensive and inviting.

It is recorded that in 1984, Gateshead SIS/Tesco is the first B2C online shopping system and Mrs. Snowball, 72 is the first online home shopper. In 2015 Amazon stood at the world’s largest eCommerce site, accounting for more than half of all eCommerce growth.

Guidelines for a good eCommerce site:

If you are selling one product, you will need only one page or a few pages at the most. How many pages exist between the home page and the final checkout pate is an important consideration. If there are multiple products, multiple pages are a given.

Design – if it is an already established product, some design concepts are already in place and will have to be adhered to meticulously. Match the pictures you are putting up with the feel of the website. They should not clash.

Three essentials of a good eCommerce website

Trustworthiness, simplicity/ease of use and transparency (contact information, merchant’s policies, publishing reviews and answering negative ones)

Good eCommerce websites follow some best practices like

Using good images and lots of them – photos from every angle and zoomable too.

Feature the scarcity of the product.. as in ‘only 2 left’. Many buy so that they don’t want to miss out on what everybody else seems to have bought!

Feature related products too.

What are the drawbacks of a bad eCommerce site?

  • Lack of a clear value proposition and difficulty in conveying what is it that they have to sell
  • Not enough product description
  • Failing to use a good quality photograph
  • No visual hierarchy – those visual elements have to be given importance that call for action,
  • Does not look trustworthy – it doesn’t inspire confidence in the viewer. This is especially true of health related sites, where design is seen to have a greater impact than the content itself! Lack of good customer testimonials and favorable press mentions and absence of any interesting information about the website are the drawbacks of a bad eCommerce site
  • A reluctance to try out fresh new ideas of web design

Delight of Website Designing

Workability: In 21st century speed is the way to life. If your site isn’t fast enough, sorry to say you haven’t done justice to your business then. None can really afford to wait for long for your site to become operational. In our informal studies on the online behaviour of customers, we find that a customer doesn’t spend more than 3 – 4 minutes on a page.

As such, please make sure that your site is fast enough for hooking onto the customers for long that in turn maximizes your opportunities to sale.

User friendly navigation: Enlisting of products and services on your site must be done in an order keeping the customer concern in view. You cannot expect your online visitors to spend minutes in search of the product/service that they want. A cumbersome navigation system always frustrates and drives away your customers to the competition. Having great stock online doesn’t guarantee your success!

Display: Safe displays must be maintained through and with the help of HD (High Definition) photographs and videos. It will increase your customer experience over the virtual world in one hand and will increase your propensities to sale on the other. Based on the nature of your business, think passionately as to how you can maximize customer experience. It will give you the much needed impetus for incorporating changes as and when required.

Always replenish online store with the latest photographs and videos so that customers don’t feel bored on visit.

Payment option: Add as many payment options as you can and give priority to the customer convenience. This surely goes many miles in your favour.

E-Commerce Web Development

As you may already know, web development is the writing and coding process that goes into the building and customisation of websites. This process is what ultimately will turn your business vision into an online reality, but it is not the same as e-commerce development.

e-commerce development involves this same process, but one that utilises online commercial transactions. Because of this, it requires a larger degree of technical knowledge and ability to pull off – which is why marketing companies who offer this service are so sought-after.

If you’re thinking of building a company site with the aim of selling products online, you may have considered hiring someone to help you to realise your vision. But before you do so, you may want to spend some time researching your options.

It’s important to distinguish between web and e-commerce development, as the latter requires a range of specialised techniques. Because of this, it’s a good idea to specify your needs when looking for a company or person to help you build your selling website.

You will want to consider online payment optimisation, security encryption and shopping cart coding to help you get the best possible results from your new web page. If none of this means anything to you, it’s probably a good idea to call in the experts to help you with your coding.

But there are things to consider. Not only will you need to make sure that the company or individual you hire is fully qualified to build your site, you’ll also want to make sure you’re getting the best possible service for your money.

It’s a good idea to spend some time researching your options before you make a decision about who to hire. This will not only involve comparing a few different quotes, but also taking the time to familiarise yourself with the credentials of your e-commerce developer.

If you’re thinking of hiring an internet marketing company, such as, you will be able to look on their website for customer testimonials, and to view their portfolio of clients.

Look out for companies who use their websites to showcase their previous design projects as this way you’ll get a feel for the kind of approach they take.

You may also want to consider other services if you’re trying to build your web presence – social media management, search engine optimisation or e-mail marketing, for example. These can help increase your online visibility and drive traffic to your site, so are worth investing in further.

Internet marketing companies will be able to offer a vast choice of services, so it’s a good idea to sit down with one of their experts and discuss the unique requirements of your business – as well as sharing your vision with them.

Lastly, it’s important to remember that this kind of development is an acquired skill, and isn’t necessarily something you’re going to get on the cheap. It is, however, a worthy investment of both your time and money as it will ultimately drive your business forward and help increase your profit.

There are of course more affordable options out there, but you will want to make sure you won’t be compromising on quality – your website is really not something you want to skimp on. Spend some time comparing prices online, or ask other people in the business to recommend a skilled developer.