Promote your website online
You can optimize your website in various ways, whether through free advertising, paid advertising, social media and you can adopt offline methods for making your business more popular.
According to me results achieving from free advertising is the best type of marketing technique as it is a long lasting way to spread your business on Google. You just need to hire a professional web marketing firm to make your website visible on top search results. I would also recommend you to do proper research before hiring marketing company for your business. Ask a few questions before hiring them.
Keep on updating on social media channels regularly
Nowadays, people are using various social networking websites commercially. It provides a good way to spread or promote a particular product, service, website etc.
One can find clients in these places. Apart from this, social media like Facebook, Twitter, MySpace, LinkedIn and other sites give you another opportunity to get connected with potential clients, also provides a way to link with them and understand about you before, during, and after the selling.
Participate in industry-related conventions
This may not generate more clients unless some of the participants are looking for solutions, but you get the interaction of other people in your business. Social media can help you offer more to clients whereas these conventions or meetings can help make your business more reputable. As your company name shall get published in magazines, newspaper, etc. Hence it will keep you on the top of the trend and news.